Agrotourism, as it is defined most broadly, involves any agriculturally based
operation or activity that brings visitors to a farm or ranch. Agrotourism has
different definitions in different parts of the world, and sometimes refers
specifically to farm stays. Elsewhere, agrotourism includes a wide variety of
activities, including buying produce direct from a farm stand, navigating a corn
maze, slopping hogs, picking fruit, feeding animals, or staying at a bed and
breakfast on a farm. The goal of the current business plan is to analyse and
present in a comprehensive way the start-up of a new agro tourism business. It
includes a description of the sector, the marketing strategies that can be applied
and a financial appraisal of the new business.

Click here to read more…